Mortgage Leads Company Review
Company Name: Eleadz
"ELeadz is a dynamic, online leads marketplace where mortgage brokers and lenders can fulfill requests online from consumers for home loans easily and quickly. eLeadz provides you with mortgage leads; refinance leads as well as debt consolidation leads."
Location: Aliso Viejo, CA
Year Established: 2001
Eleadz has been around for almost 3 years. We first started using them in July 2003. Their customer service is great. The sales person for my account was very professional and took care of me even though I originally only spent $500. The person realized that you have the gain the trust of your customers before they are willing to spend more money.
I think the best thing about them is that they realize not every single lead they sell will be a good lead. All you have to do is fill out a dispute form, and you get your credited towards another lead.
Eleadz.com is by far the most complexed website of the mortgage lead companies. Once you are logged in, you are able to manage your leads by going to "my leads". You can even leave notes for each mortgage lead so you don't forget if you called or haven't called on a mortgage lead.
Eleadz's fresh leads start as low as $25 per lead, but they do offer special discounts and deals from time to time. For instance, they recently had a deal for fresh purchase leads for only $12.50 per lead. The only drawback is that the loan amount for these leads were between 50k and 90k. The commission might not be as high on these deals, but with brokers going after the 200k+ mortgage leads, these leads give you a higher chance with less competition.
In addition, they also have this feature called the "Overstock Lot". These leads are the leads that don't sell or only have been sold once or twice. The overstock lot mortgages can be a good source of cheaper leads. The best thing about the leads there is that you are able to view all the lead information except the contact information. You can even view the city of the lead.
Delivery of Leads
The service that puts Eleadz above everyone else is its automatic lead delivery system. All the other lead companies out there seem to only send leads out manually. The delivery system even allows you to choose to have the leads faxed to you every morning in either Excel or MS Word format. In addition, you can also log into the website and download the leads yourself for any given date range.
The only negative comment I have is if you select to have leads automatically delivered to you in the morning, you better open up your criteria a little. I paid for a loan amount filter so that I would only get leads 200k and above. I ended up getting one or two leads per day if I was lucky. I went down to 100k and above and the leads started to finally come in. The moral of the story is, if you want a good amount of leads, prepare to lower your criteria just a bit.
A friend of mine at Ameriquest even told me that Ameriquest buys leads from Eleadz. Having a reputable company such as Ameriquest buying leads is saying something right there. Overall, with great customer service and lead quality, this is the best mortgage lead company around.